Zrinka Allen

Zrinka Allen, affectionately known as “Z,” is a dynamic executive leader with over three decades of expertise in human capital, social responsibility, and business transformation across diverse industries, including professional services, retail, sports, consumer products, and media. Known for her entrepreneurial spirit and strategic approach, Z is a trusted advisor recognized for her ability to drive results, foster inclusive workplace cultures, and inspire high-performing teams in even the most fast-paced environments.

Today, Z serves as Chief People Officer at Branded Bills, where she leads the company’s people strategy, talent acquisition, organizational development, and culture initiatives in support of the brand’s explosive growth. Her previous leadership experience includes founding A2Z Consulting Services, where she advised organizations on human capital strategy, executive coaching, talent acquisition, and mergers and acquisitions, as well as serving as Chief People Officer at the Pro Football Hall of Fame and Executive Vice President of Human Resources & Social Responsibility at Camping World. Throughout her career, Z has earned a reputation for breaking down barriers, building trust, and leading transformational change that aligns people, purpose, and business performance.

Believing that great organizations are built by investing in people, Z leads with authenticity, compassion, and accountability—creating cultures where individuals, teams, and businesses can thrive together. Her people-first, business-minded approach has become a hallmark of her leadership and the impact she leaves on every organization she serves.

Beyond her professional accomplishments, Zrinka is a passionate advocate for creating meaningful social impact. She serves as President of the Zacharias Sexual Abuse Center, where she leverages her leadership to support survivors while advancing education, awareness, and prevention efforts. She is also a founding member of The People Collective and serves in an advisory capacity as a Director with Campers Inn RV.

Zrinka’s ability to connect authentically extends to public speaking, where her personal and professional experiences resonate with audiences to inspire, educate, and ignite action. Her commitment to helping others unlock their potential aligns seamlessly with the mission of the Second Round Foundation, where she proudly contributes her expertise, leadership, and energy to expanding opportunities for young people.

Based in Chicago, Zrinka enjoys immersing herself in the city’s vibrant culture. In her free time, you can find her at sporting events, exploring new culinary experiences, shoe shopping, planning her next adventure, or dancing the night away. Her curiosity, optimism, and unwavering commitment to people make her a valued member of the Second Round Foundation Board of Directors.